Services for Entrepreneurs
Prospective Health can help entrepreneurs evaluate business opportunities in healthcare and develop an effective go-to market strategy. Paul von Ebers has assisted multiple start-up companies from an initial concept all the way through successful exit strategies. Paul assisted the founders of Outcomes MTM, helping them to develop their initial business plan in 1998. He served on the Outcomes Board for 8 years and on its national advisory council for 3 years. Today, Outcomes MTM has over $25 million in annual revenue and a strong track record of profitability. Prospective Health can provide the following services for entrepreneurs in health care:
Market Strategy
Prospective Health can help you take your creative idea and develop a go to market strategy based on our detailed understanding of health consumers, hospital and physician organizations and health insurance companies. We can help you identify the best market segments t o focus on and help you define the value proposition for your idea from the point of view of your target audience.
Revenue Models
Prospective Health has a deep understanding of the current and emerging financial models in health care. We can help you figure out who will pay for your idea and how they are likely to pay for it. We can help you create a credible and effective revenue model for your product, which will be essential to attract investors.
Industry Contacts
Our extensive contacts in the health care industry can help you get in to talk to the people you need to meet in order to market test your idea and get feedback from potential customers. Getting real feedback from key players in health care is critical to refining your idea to meet real world needs.